Blogging is one of the oldest forms of social media,it is short for weblog and is basically an online journal or diary that is related to your brand and industry.
The benefits of blogging we will come to later on in this post,but quite simply a regular blog will help improve your brand awareness,search ranking and web traffic amongest many other things.the other beauty of of blogging is that it is free.yes you have to commit a bit of time to it but essentially it is a fantastic and free method of marketing your business,products and services.blogging is not just restriced to writing a blog post.you can add images or create a video blog on a regular basis and each blog post will stay on your websiteusually with the latest posts listed in chronological order for all your visitors to see.another major benefit is that helps to keep your visitors on your website.
How to create a blog on blogger:-
Start a blog on blogger just follow the steps:
1. Navigate to www.blogger.com using your webbrowser like google chrome,firefox etc.
2. Sign in using your google account to get started.if u don't have an account ,click "get started".
3.Enter a display name to be used to sign your blog posts and click continue.
4.Click create on new blog.select blog title and an available url for your blog.select your templete and click ok.
Advantages of blogging:-
1.Increase brand awareness
2.Build customer loyalty
3.Keep visitors on your website
4.Improve your search ranking
5.Increase traffic to your website
6.Increase customer engagement
7.Help with sales leads and enquires
Disadvantages of blogging:-
1.It can be time consuming
2.For it to be successful you need to be consistent,have a strategy and a good,targeted audience to blog.
Earn money from blogging google adsence:-
"Google adsence" is a very simple and proven solution that already pays for hundreds of thousands of blogs/websites across the world.
How to get started:-
1.In blogging select earnings>adsence.
2.Signup for adsence,if you haven't yet.select to use your existing google account or create a new one.
3.Complete the application form,then agree to terms and conditions.
4.Wait for your application to be approved.
Note:- If you can't click the adsence button in blogger,review the adsence eligility checklist to find out why your blog doesn't qualify.
Show ads in your posts:-
1.On the blogger dashboard,click the blog to control your ads.
2.In the left menu,click layout.in blog posts,clickedit.
3.In the window that appears check show ads between posts.
4.Set the ads format,colors,and often ads should appear after your posts.
5.click save.
Manage your ads and earnings:-
1.Sign into blogger.
2.Select the blog.
3.Click view dashboard.
Show ads from other ad services:-
1.On the blogger dashboard,click the blog to show other ad services.
2.In the left menu,click layout.
3Iin the area to add the ads,click add a gadget.
4.In the window that appears under basic add html/javascript.
5.From the other ads services website,copy the code for the ad.
6.Back in blogger,paste the code snippet under "content" click save.
7.To check if the ad appears,view your blog.
